Cruelty-Free Check

Cruelty-free makeup products: the best certified picks in 7 categories

Cruelty-free makeup products are products from brands that do not test finished products or ingredients on animals, as certified by Leaping Bunny, Cruelty Free International or PETA. Cruelty-Free Check compares the best certified picks in 7 categories, from $2.99 nail polish to $42.00 foundation, each with its price, store and date.

Flat lay of unbranded makeup by category, illustrating cruelty-free makeup products

How are the cruelty-free makeup picks chosen?

The cruelty-free makeup picks are chosen in four steps, and a product enters a list only after its brand passes the first one.

  1. Check the brand. Every pick comes from a brand that Leaping Bunny, Cruelty Free International or PETA lists as cruelty-free today.
  2. Record the price. Each price is the Ulta Beauty or brand-store price on the day of the check, with the store and the date beside it.
  3. Add the shoppers’ view. The rating and the number of reviews come from the store, so the list never claims a test it did not run.
  4. Attribute every claim. A formula claim, such as 24-hour wear or a waterproof finish, names the brand or the store that makes it.

Every product category, checked

Face

  • Unbranded liquid concealer bottles in light to deep shades with swatches, illustrating cruelty-free Concealer picks

    Cruelty-free concealer picks run from $8.00 to $32.00, and every brand behind them is certified.

  • Unbranded glass Foundation bottles in a range of skin tones on beige linen, illustrating cruelty-free foundation picks

    Cruelty-free foundation picks run from $8.00 to $42.00, and every brand behind them is certified.

Eyes

  • Unbranded felt-tip liquid Eyeliner and gel pencil beside a winged-liner stroke, illustrating cruelty-free eyeliner picks

    Cruelty-free eyeliner picks run from $8.00 to $26.00, and every brand behind them is certified.

  • Three unbranded black mascara tubes and an open curved wand on pink stone, illustrating the best cruelty-free Mascara

    Cruelty-free mascara picks run from $4.99 to $29.00, and every brand behind them is certified by Leaping Bunny, Cruelty Free International or PETA.

Lips

  • Unbranded berry, nude and red Lipstick bullets on plum marble, illustrating cruelty-free lipstick picks

    Cruelty-free lipstick picks run from $6.00 to $11.99, and every brand behind them is certified.

Nails

  • Unbranded pastel and berry Nail polish bottles on pale pink, illustrating cruelty-free nail polish picks

    Cruelty-free nail polish picks run from $2.99 to $17.00, and every brand behind them is certified.

By budget

  • Unbranded blush, lip gloss and primer spilling from a paper bag, illustrating cruelty-free Drugstore makeup picks

    Cruelty-free drugstore makeup picks run from $4.99 to $15.00, and every brand behind them is certified.

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